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Loyalty
Beyond the Hype: Visa's Web3 Loyalty Solution
Why now, how it works, what it means for brands: a guide for brand leaders.
Jan 24
•
Marc Baumann
5
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Beyond the Hype: Visa's Web3 Loyalty Solution
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What's Next: Web3 for Consumer Brands in 2024
Key verticals, key trends, key players: Here is all you need to know on consumer Web3 heading into 2024.
Jan 10
•
Marc Baumann
15
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What's Next: Web3 for Consumer Brands in 2024
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Case Study: How FIAT Aims to Reinvent Loyalty with Web3
Last month, FIAT kicked-off its Web3 campaign with "FIAT Pass". Here's how one of the biggest car makers in the world is trying to reinvent loyalty and…
Dec 5, 2023
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Marc Baumann
7
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Case Study: How FIAT Aims to Reinvent Loyalty with Web3
www.dematerialzd.xyz
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Case Study: Starbucks' Web3 Odyssey
Starbucks' Web3 loyalty experience is among the most recognized in the industry. This is the definitive case study on Starbucks' Web3 strategy and how…
Nov 29, 2023
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Marc Baumann
18
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Case Study: Starbucks' Web3 Odyssey
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Web3: The Future of Loyalty?
The state of play on Web3 loyalty, including the Web3 loyalty playbook, sector snapshot, actionable take-aways, and what's next.
Nov 1, 2023
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Marc Baumann
16
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Web3: The Future of Loyalty?
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Case Study: Gucci's Web3 Playbook
Gucci continues to be the benchmark on how luxury brands speak to next-gen consumers. This is the definitive case study on Gucci' Web3 strategy and how…
Oct 4, 2023
•
Marc Baumann
17
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Case Study: Gucci's Web3 Playbook
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