51 Insights – Web3 for Business | Marc Baumann | Substack

🎙️AI x Blockchain: Reinventing Data for Corporates

We sat down with Scott Dykstra, CTO and Co-Founder of Space and Time and Maja Vujinovic, Founder & CEO of OGroup to discuss the potential of blockchain x AI x data.

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Just Do It: How Nike's Industry-Leading Web3 Strategy Marks a New Era for Consumer Brands

May 30, 2023 • Marc Baumann

The State of Web3 in 2023: Nothing Has Changed... Right?

Aug 28, 2023 • Marc Baumann

Web3: The Future of Loyalty?

Nov 1, 2023 • Marc Baumann

What's Next: Web3 for Consumer Brands in 2024

Jan 10 • Marc Baumann

Join the ranks of Nike, LVMH, Hugo Boss, Coinbase and 10,000 other subscribers!

Recent posts

Meta Spark Shuts Down – Death of Smartphone AR?

Meta Spark will shut down its third-party AR tools and content platform on January 14, 2025.

4 hrs ago •

and

You're Invited: Why & How Brands Are Building in Roblox

Safe your sport now!

13 hrs ago •

and

📝#90: Big Bucks, No Product

Hey, it’s Marc ✌️

Sep 10 •

and

📝#90: Priceless

Mastercard brings Bitcoin to 100M merchants globally crypto debit card.

Sep 6 •

and

MasterCard Goes All-in on Bitcoin

JUST IN: Mastercard brings Bitcoin to 1B+ users & 100M merchants worldwide🔥

Sep 5 •

44:44

🎙️#2 Power Lunch: Does Web3 have a growth playbook?

We discuss: evolving landscape of Web3 growth with insights on data, strategies, and community building from industry leaders Justin, Emily, and Jared.

Sep 5 •

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51 Insights – Web3 for Business

51 Insights – Web3 for Business

We break down the most important developments on Web3, crypto & emerging tech impacting corporates & brands. Join 10k+ execs, industry operators and investors by subscribing (it’s free). 👇

📘 Case Studies: Exclusive to PRO Subscribers

Karate Combat: Reinventing Fan Engagement 🥋

Karate Combat, a full-contact sports league, pioneers a new fan engagement and loyalty model with Web3. They have changed the Rules of Professional…

Aug 14 •

and

Polymarket: The Truth Machine

How the world’s largest prediction market is revolutionizing "truth-finding," why it has grown 100x since January, why Biden might drop out, and the…

Jul 16 •

and

Telegram: The Next Big Consumer Platform for Brands?

If you haven't, you should pay attention.

Jul 3 •

and

Case Study: Hugo Boss Steps Into Web3 Loyalty – Will They Succeed?

As Starbucks and Nike retreat from Web3, Hugo Boss goes all-in. Why? Here's all you need to know.

Jun 13 •

Pudgy Penguins: A Blueprint for Community-Led Brands

This is a comeback tale of an NFT project that wants to build the world's biggest character IP brand and go mainstream. Here's how they do it and the…

Jun 3 •

📚 Research

Meta Spark Shuts Down – Death of Smartphone AR?

Meta Spark will shut down its third-party AR tools and content platform on January 14, 2025.

4 hrs ago •

and

MasterCard Goes All-in on Bitcoin

JUST IN: Mastercard brings Bitcoin to 1B+ users & 100M merchants worldwide🔥

Sep 5 •

Top 10 Reads of 2024

Hi, it’s Marc.

Sep 4 •

and

State of Play: Web3 & Gaming

The definitive state of play on gaming for consumer brands, including Web3 gaming, sector snapshot, actionable takeaways, and what's next.

Aug 8 •

and

Boomers Are About to Eat Your Bitcoin 🍔

Morgan Stanley tells wealth advisors to pitch Bitcoin – a first for major Wall Street firms. Here's all you need to know.

Aug 4 •

Benefit from high-signal insights & industry-leading research – for free! 👇

📝 Field Notes

📝#90: Big Bucks, No Product

Hey, it’s Marc ✌️

Sep 10 •

and

📝#90: Priceless

Mastercard brings Bitcoin to 100M merchants globally crypto debit card.

Sep 6 •

and

📝#89: Sky High💨

Hey, it’s Marc ✌️

Sep 3 •

and

📝#89: Death Sentence for NFTs?

SEC sends Wells notice to OpenSea. Manchester City partnered with Sony to launch the virtual Etihad Stadium. Trump’s new NFT collection. PGA TOUR is…

Aug 30 •

and

📝#88: Fight For Freedom

Telegram founder Pavel Durov arrested, faces 20 years. X releases new improvements to Grok 2. Sony launches new blockchain. Tether teases about it's new…

Aug 27 •

and

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